Survey: 2 in 3 advertisers using CTV/OTT will increase spending
Two in three advertisers using CTV/OTT will increase spending, with an average increase of 23 per cent, according to the 2023 CTV/OTT Advertiser Survey from market intelligence…
Advertisers Shifting Ad Dollars To CTV: Premion Survey Finds
A new survey found that 62% of advertisers are shifting their ad budget from digital, social media and linear TV to increase their spending on…
Survey: Two in Three Advertisers Plan Increased CTV/OTT Spend
The average increase is 23% according to a new Premion survey NEW YORK—Despite wider worries about the economy, a new survey is forecasting relatively healthy…
A Connected TV/OTT Platform’s Study Indicates Strong Advertiser Growth
Two in three advertisers using Connected TV and OTT intend to increase their spending, with an average rise of 23%. That’s a key finding from…
2 in 3 Advertisers Using CTV/OTT Will Increase Spending, Finds New Advertiser Perceptions and Premion Survey
Premium Video Content, Brand Safety, and Ad Fraud Prevention Remain Top Priorities Two in three advertisers using CTV/OTT will increase spending, with an average increase…
Advertisers Shifting Ad Dollars to CTV, Premion Survey Finds
62% are moving funds from digital, social and linear TV A new survey found that 62% of advertisers are shifting their ad budget from digital,…
Advertisers Shifting Ad Dollars to CTV, Premion Survey Finds
A new survey found that 62% of advertisers are shifting their ad budget from digital, social media and linear TV to increase their spending on…
Advertisers Shifting Ad Dollars to CTV, Premion Survey Finds
A new survey found that 62% of advertisers are shifting their ad budget from digital, social media and linear TV to increase their spending on…
2 in 3 Advertisers Using CTV/OTT Will Increase Spending, Finds New Advertiser Perceptions and Premion Survey
Premium Video Content, Brand Safety, and Ad Fraud Prevention Remain Top Priorities June 28, 2023 – NEW YORK – Two in three advertisers using CTV/OTT…
Premion Wins 2023 CYNOPSIS Measure Up! Awards for Outstanding Brand Safety Strategy
Author: Tom Cox, President, Premion. We’re thrilled to share that Premion was awarded a 2023 CYNOPSIS Measure Up! Awards winner for Outstanding Brand Safety Strategy.…