Premion Wins 2023 CYNOPSIS Measure Up! Awards for Outstanding Brand Safety Strategy
Author: Tom Cox, President, Premion. We’re thrilled to share that Premion was awarded a 2023 CYNOPSIS Measure Up! Awards winner for Outstanding Brand Safety Strategy.…
Revving Up Car Sales: How Auto Dealers are Shifting into High Gear with CTV
Author: Peter Jones, Head of Local Sales, Premion. With the pandemic supply chain constraints in the rear view, the tide has turned for auto dealerships…
Premion Wins 2023 ITVT Award for Achievement in Advanced Advertising
Author: Tom Cox, President, Premion. We’re thrilled to announce that Premion was just named the category winner for “Achievement in Advanced Advertising” for the 19th Annual ITVT Awards…
Co-Viewing — I Want it All!
Author: John Vilade, Head of Sales, Premion. Growing up I learned a valuable life lesson of exploring the full value of a purchase — through…
The State of Audience Measurement Depends on Who You Ask
There have been major moves lately to address the challenges of audience measurement, including the joint industry committee formed to establish a third-party measurement certification…
CTV/OTT advertising platform Premion shared insights from a co-viewing study
The co-viewing study from TVision showed Premion’s CTV inventory exceeds industry benchmarks for co-viewing and capturing viewer attention. Among the TVision CTV Co-Viewing study findings: * Premion…
Premion Achieves Co-Viewing Scores Above Industry Norms: TVision Study
Premion, a premium Connected TV (CTV)/OTT advertising platform for regional and local advertisers, announced that its CTV inventory exceeds industry benchmarks for co-viewing and capturing…
Co-Viewing Helps Boost Streaming Reach
A new report from Tvision Insights and Tegna illustrates just how much co-viewing impacts viewership numbers on streaming. The study, which was conducted using data…
CTV/OTT advertising platform Premion shared insights from a co-viewing study
The co-viewing study from TVision showed Premion’s CTV inventory exceeds industry benchmarks for co-viewing and capturing viewer attention. Among the TVision CTV Co-Viewing study findings: *…
Premion Achieves Co-Viewing Scores Above Industry Norms, Finds TVision Study
CTV Co-Viewing Study Reinforces the Value of Prioritizing Premium CTV Content for Advertisers Premion, an industry-leading premium Connected TV (CTV)/OTT advertising platform for regional and local…