In The News

Author: Tom Cox, President, Premion. We’re thrilled to announce that Premion was just named the category winner for “Achievement in Advanced Advertising” for the 19th Annual ITVT Awards…

Author: John Vilade, Head of Sales, Premion.  Growing up I learned a valuable life lesson of exploring the full value of a purchase — through…

There have been major moves lately to address the challenges of audience measurement, including the joint industry committee formed to establish a third-party measurement certification…

The co-viewing study from TVision showed Premion’s CTV inventory exceeds industry benchmarks for co-viewing and capturing viewer attention. Among the TVision CTV Co-Viewing study findings: * Premion…

Premion, a premium Connected TV (CTV)/OTT advertising platform for regional and local advertisers, announced that its CTV inventory exceeds industry benchmarks for co-viewing and capturing…

A new report from Tvision Insights and Tegna illustrates just how much co-viewing impacts viewership numbers on streaming. The study, which was conducted using data…

The co-viewing study from TVision showed Premion’s CTV inventory exceeds industry benchmarks for co-viewing and capturing viewer attention. Among the TVision CTV Co-Viewing study findings: *…

CTV Co-Viewing Study Reinforces the Value of Prioritizing Premium CTV Content for Advertisers Premion, an industry-leading premium Connected TV (CTV)/OTT advertising platform for regional and local…

Consumers are watching more TV on ad-supported streaming platforms and they’re more likely to watch Connected TV content with friends and family than linear TV.…

Advertisers get larger audiences All connected TV ad inventory is not created equal. According to a study conducted for Tegna’s Premion advanced advertising unit by TVision, commercials…