About Premion
Premion. We Make OTT Advertising Simple.
Premion, a division of TEGNA, is the one-stop shop OTT advertising platform for regional and local advertisers. With more than 125 top-tier content providers sourced through direct partnerships, Premion simplifies the OTT buying process by placing ads alongside premium long-form (full-episode) and live streaming content across more branded networks than any other platform – in just one easy transaction. Premion’s advertising platform delivers advanced targeting and seamless integration across multiple networks. Advertisers are assured access to brand-safe and fraud-free, guaranteed inventory that reaches the fastest growing and highly engaged OTT audiences.
The Premion Advantage for Brands
• One Stop Shop
Eliminate the hassle of working with multiple providers
• Premium episodic long-form content
Your ads will appear in premium content, live and on demand, across top-tier OTT distribution platforms
• Directly sourced inventory
Guaranteed impressions directly sourced from major TV networks, MVPDs, and media companies
• Unparalleled reach into the OTT marketplace
100+ leading TV and media brands
• Brand awareness, reach and extension
Reach cord-cutters, cord-nevers and audiences migrating away from traditional broadcast and cable TV
• Available in all DMAs
Leverage TEGNA’s 700+ nationwide sales reps to transact a buy targeting any US DMA(S)
• 95%+ ad completion rate
• Fast-forward disabled, non-skippable ads
• High-quality user experience in a walled subscription environment
• Short commercial breaks (average 60 seconds)
• Fraud-free, brand-safe environment
Trusted premium networks with authenticated viewers