I’m thrilled to share that Premion won the 2021 Cynopsis Model D Awards in 3 categories: Best Audience-based Buying Platform, Outstanding Brand Safety Strategy and…
By Tom Cox. Published on December 09, 2021. Even as consumers have eagerly returned to socializing in live settings, the streaming habits of convenience, choice and control…
Author: Keith Norman, Head of Enterprise Sales, Premion With the kick-off of open enrollment season, healthcare is top-of-mind for many consumers. The healthcare industry is…
Author: Keith Norman, Head of Enterprise Sales With consumers embracing online and mobile ordering, drive-thru and curbside pick-up options, quick-serve restaurants (QSRs) have proven to…
Premium Matters: Practical Advice for a Complex Ecosystem Fueled by the extraordinary streaming growth, and being inherently cookieless, connected television (CTV) shows no signs of…
Looking Ahead into the Local OTT/CTV Marketplace Last week, our Dave Marquard participated on BIA’s Looking Ahead into the Local OTT/CTV Marketplace webinar and shared…
Consumers are embracing ad-supported streaming TV in a major way. These free and lower priced ad-supported tiers are not only an attractive value proposition for…
The pandemic has accelerated consumer behaviors and trends that are redefining a new era of TV consumption — OTT viewing is now the ubiquitous form…
By Justin Gutschmidt, Premion Senior Director, National and Regional Sales Premion’s Justin Gutschmidt explains how the shift toward cord-cutting and streaming while well underway, the…
Click here to watch the video When the industry talks about advanced ad targeting, it is often the big national networks and publishers that get…
BIA Advisory Services teamed with SalesFuel in our regular digital event series for a webinar analyzing where the OTT local ad market is trending in…