TEGNA announced that Premion has closed on the acquisition of Octillion Media

TEGNA announced that Premion, its CTV/OTT advertising platform for regional and local advertisers, has closed on the acquisition of Octillion Media, a demand-side platform focused on local CTV/OTT advertising. “Octillion is precisely the type of smart bolt-on acquisition we have long considered to accelerate our already successful organically grown Premion business,” said Dave Lougee, President and CEO, TEGNA.

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