How Live Sports On CTV Is Reshaping Opportunity For Local Advertisers
Live sports has always been one of the most powerful and culturally unifying forces in media. What’s changed is where those moments are happening —…
How Live Sports On CTV Is Reshaping Opportunity For Local Advertisers
Author: Peter Jones, VP of Revenue, Premion. Live sports has always been one of the most powerful and culturally unifying forces in media. What’s changed…
Why CTV Is a Performance Wake-Up Call Mattress Retailers Can’t Ignore
Author: Maggie Drake, Head of National Sales, Premion. As the new year begins, many consumers are prioritizing health and wellness — and increasingly, that includes…
Local Advertisers are Competing with National Brands…and Winning (Video)
Thanks to advances in tech and AI, the playing field has been leveled for companies of every size to compete, especially in local advertising. According…
CTV In 2026: Three Priorities Every Advertiser Must Get Right
Author: Daniel Spinosa, President, Premion. CTV isn’t an emerging channel anymore; it’s a fully established, essential part of the media mix. Advertisers now understand its…
CTV In 2026: Three Priorities Every Advertiser Must Get Right
Author: Daniel Spinosa, President, Premion. CTV isn’t an emerging channel anymore; it’s a fully established, essential part of the media mix. Advertisers now understand its…
Inside the CTV Strategy That Fueled 560% Revenue Growth for One Auto Agency
Author: Jason Jones, Head of Local Sales, Premion. As year-end holiday incentives hit the market, car shoppers are already gearing up. For auto dealers, this…
CTV is hitting an inflection point—what to watch in 2026
Author: Daniel Spinosa, President, Premion. 2025 was a year of recalibration for streaming TV. Advertisers adapted to new platforms, changing viewing habits and an ecosystem…
Premion: Innovating for SMBs
Premion has been recognized on Cynopsis’ inaugural “25 in 25” list, which celebrates companies shaping today’s rapidly evolving media landscape. For Premion, that impact comes…
Curation at Work: Simplifying CTV for Small and Midsize Advertisers
Q&A with Daniel Spinosa, President of Premion Q: The streaming TV market continues to grow rapidly. What does that mean for local and small-to-midsize advertisers…