We’re thrilled to share that Premion was awarded a 2022 CYNOPSIS Model D Awards winner for Outstanding Local Advertising Solution. With this new award, we’re…
Click here to watch the video Managing advertiser’s television spending and ad frequency at the same time in the OTT world is still quite complicated.…
We’re thrilled to kick off our Beet TV video series titled – The Next Big Thing for Advertisers: The Growth of Direct-to-Consumer Streaming. Over the…
“For advertisers, ad-supported Connected TV (CTV) offers a highly valuable proposition: a brand-safe and fraud-free environment to reach desired audiences across a broad or niche…
The last year has seen connected TV proving its long-term value. Skyrocketing growth of streaming audiences has spurred an insatiable desire for advertising on these platforms.…
This month, I spoke at Parks Associates’ inaugural Future of Video Conference on the ‘Distribution Opportunities and Challenges for Content Producers’ panel. We had a…
US connected TV users reached 182.6 million in 2018, comprising 55% of the US population*. This area will continue to grow as we work to…
Last month, our Joel Fineman joined industry peers from Fox, NBCu and RPA in a lively “TV is Changing, TV’s Importance is Not” panel at…
Last month, I spoke at NAB’s Small Market Television Exchange (SMTE) Conference on the Demystifying OTT panel to share insights on the challenges and growth…
Best practices for OTT success By every measure, OTT (aka Connected TV or CTV) viewing is the new normal. With three in four U.S. households…
Author: Dennis Williams, Director of Sales, TEGNA. Last month, I spoke at the American Association of Political Consultants (AAPC) Sacramento Regional Conference on The Evolving…