We’re thrilled to share that Premion is a winner for the 2024 Digiday Media Awards — we won for Best Use of Audience Insights and was also named a…
Author: Peter Jones, VP of Revenue, Premion. As we head into the summer season, leisure travel remains a top priority for consumers—even as they become…
Author: Peter Jones, Head of Sales, Premion. Today’s consumers are more health-conscious and focused on self-care, prompting healthcare marketers to rethink their media strategies and…
Author: Peter Jones, Head of Sales, Premion. With consumers becoming more choiceful in their spending in today’s uncertain economic climate, retailers are intensifying efforts to…
Author: Jason Jones, Director, Local Sales, Premion. The auto industry is undergoing a transformation fueled by improving interest rates, stabilized supply chains, and increased vehicle…
Author: Peter Jones, Head of Sales, Premion. Consumers have fully embraced streaming for its convenience, choice, and control, making Connected TV (CTV) the fastest-growing advertising…
2024 has emerged as a standout year for advertising, driven by tentpole sporting events and the elections, with CTV attracting more ad dollars than ever…
Author: Daniel Spinosa, President, Premion. As media consumption continues to fragment across platforms, one thing is clear: The power now rests firmly with the consumer.…
Author: Annmarie Gatti, Head of Marketing, Premion. 2024 has been another banner year for CTV advertising, marked by rising ad spend and growing optimism. In…
Author: Jason Jones, Director, Local Sales, Premion. As the streaming TV landscape continues to expand, ad fraud remains a top concern for advertisers. According to…
Author: Peter Jones, Head of Sales, Premion. Consumers are in the driver’s seat, controlling how and where they spend their time, with attention spread across…