Comscore signs deal with Premion for ad measurement

October 22, 2019

October 22, 2019- DIGITAL TV EUROPE-

Tegna-owned Premion has announced a deal with media analytics company Comscore for the latter to be the measurement provider of Premion’s OTT offering. 

Premion is a CTV/OTT ad platform that is designed to allow local, regional and national advertisers to reach “desirable audiences” in premium, long-form, live and on-demand video programming.

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