Premion Pushes ‘Scaled’ Live Local Sports Ads

June 11, 2025

Premion, the Tegna-owned CTV/OTT ad sales unit, has started up what it says is the first “scaled” advertising effort for local and regional marketers via a demand-side programmatic platform (DSP).

Read more on BIA Advisory Services’ Local Media & Tech Daily Newsletter here.

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Premion Pushes ‘Scaled’ Live Local Sports Ads

June 11, 2025 | By PREMION

Premion, the Tegna-owned CTV/OTT ad sales unit, has started up what it says is the first “scaled” advertising effort for local and regional marketers via…